women articles

TPN at the 3% Conference 2014

TPN at the 3% Conference 2014

Did you know that though women constitute 73% of consumer purchasing power and control $20 trillion of the world’s annual consumer spending, women make up only a small percentage of the Creative Directors in advertising? The 3% Conference, whose mission is to “build the business case for diversity by championing female creative talent and leadership…

Kashi Shines at Wanderlust Aspen-Snowmass

So I’ve just returned from vacationing at a Wanderlust festival in Aspen-Snowmass, CO – it’s a yoga/music multi-day event that’s filled with all kinds of outdoorsy activities, yoga classes, lectures, organic food and concerts. Wanderlust has become an international series of festivals and with that success comes the integration of partnerships. Gaiam, Garnier, Prana, So…

Women Winning From Winthin

A recent Ad Age Article, “Women Do the Heavy Lifting at Gatorade” highlights how Gatorade — a product woven into the fabric of sports with strong ties to the likes of the NFL and NBA — has been historically handled by women. Some of the women in the article are clients that I have had…