Monthly Archives: July 2013

For the Love of Cereal?

For the Love of Cereal?

Cereal is a mainstay of the American diet. Since the introduction of cereal in the 20th century, which evolved from oatmeal and granola, we’ve been enjoying this simple, ready-to-eat meal around our breakfast tables…. and in the evening, as a quick, it’s just me and I don’t want to clean dishes, dinner solution… and as…

APPtitude: Candy Crush Saga

Background Candy Crush Saga is an addictively simple game that challenges players to match three or more pieces of candy in a row.  That’s it…well except for the seemingly never-ending number of levels (as of now, there are 385).  Further, the game has integrated pay-to-play technology that allows users to make in-app purchases to continue…

Stop Shopping and Start Hunting

Online shopping just reached a whole new level — thehunt.com is a new website consisting of a community that ‘thrives on helping each other find the items they’re looking for’. All you need is to post a photo with a few details, and a group of hunters adds links to where you can buy it,…

Retail Technology Takes Consumer Tracking To The Next Level

As the variables impacting shopper behavior continue to increase and diversify, retailers want to know more and more about their shoppers to keep them shopping and coming back for more. Online, retailer and e-commerce websites can track and get to know shoppers through a plethora of tactics (i.e. bread crumbs, click-throughs, mouse hovers, shopping carts,…

Nordstrom Explores Pinterest In-Store

Most brands and retailers these days utilize the image-cataloging social network Pinterest to drive awareness and engagement. Department store, Nordstrom, is taking cues from Pinterest in a trial initiative. According to Bloomberg Businessweek: In March, the department store chain started marking its “most-pinned” products from Pinterest with little “P” logos at two stores near its…

British Invasion: AllSaints Spitalfields

The ultra-trendy clothing store, AllSaints Spitalfields, has been making waves away from its home base of London. Opening its first American store in Los Angeles in 2010, the clothing store now has 30 US locations without much help from either advertising or a strict following of seasonal catwalk-driven trends. But how? Three words: unique brand…

Introducing “APPtitude”

As of June 2013, there were 900,000 apps available in the iTunes app store. So how is it possible to know which apps can help drive marketing efforts and which are a waste of time? The answer: “APPtitude” — a new feature by TPN’s Millennial Minute that will highlight the latest and greatest apps, app…